Four Summits

Search Engine Optimization Process

Part I: Promote your Web site

  • Step 1. Research keywords. - Find popular and relevant keywords and phrases that people searching will use to find information, products and services that you offer
  • Step 2. Get optimization advice - Determine what actions you should take to get to the top of search results with your selected keywords
  • Step 3. Edit your pages for search engines - Edit your pages to incorporate optimization advice
  • Step 4. Submit your site to search engines and directories - Register with the most popular search engines and directories all over the world
  • Step 5. Check your rankings in search engines - Check how your pages are ranked with your chosen keywords
  • Step 6. Analyze your link popularity - Find out how many pages link to your site, who is linking to you and check your competition

Part II: Update/maintain your Web site

  • Step 7. Control the quality of your site - Pinpoint broken links and other errors
  • Step 8. Upload your site using FTP - Upload Web pages and files to your server
  • Step 9. Monitor your site - Continuously monitor the availability and uptime of your site

Part III: Analyze your visitors

  • Step10. Analyze your visitors, your revenue, your ad campaigns, etc Track Your visitors by viewing traffic reports

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